Posted On : 04 Oct, 2021
Automobili Lamborghini is an Italian brand (founded in 1963) and manufacturer of luxury sports cars and SUVs based in Sant'Agata Bolognese (a small commune in the metropolitan city of Bologna). The company is owned by the Volkswagen Group through its subsidiary Audi.
Now, Lamborghini, the Italian super sports carmaker, is seeking to increase its sales double in the next four years. India is a big marketplace for all manufactures because of its high demand and supplying the market. It has people of all kinds to which you can serve your services. If we see, the Lamborghini has crossed its sales milestone of 300 units in India last month.
Lamborghini India Head Sharad Agarwal said, “Lamborghini has been focusing on bringing new models faster to the market while also creating experiences for customers to enable them to "enjoy their Lamborghinis in the Indian environment" to drive up sales.”
“This year the company has launched the Huracan EVO RWD Spyder, Urus Pearl Capsule and Urus Graphite Capsule along with the Huracan STO in India and adding Lamborghini has also delivered the 100th Urus in India in the first quarter” he added.
In 2012, Lamborghini started its official operations in India and with its unique performance and unbeatable technology; it sells a range of super-luxury cars, including the popular SUV Urus, with prices starting at Rs 3.16 crore.
Agarwal said, "In the last four years we have added more than 150 cars. So 50 per cent of the total has come in the last four years. If you look at the last three years, definitely the pace is very different. What we anticipate is that as we go ahead, this will further increase. This will be much faster now."
He added, “We will reach 450 units from the current 300 units. We are very well on track to achieve our goal for this year. Like we said, this is going to be another record year for our business and performance in India and going by the current scenario, we are very well on track."
Agarwal said,” there were fears about the third wave of the COVID-19 pandemic, India has managed the situation well and "things look pretty much under control except for a few pockets here and there. This is not impacting the business today". This improvement in the situation of Corona will increase the sales of Lamborghini.